Makueni County, Kenya – Nov 28, 2025 – Imara Avocado Factory proudly participated in the Makueni Avocado Farmers Day 2025, reaffirming its commitment to empowering local farmers and strengthening Kenya’s avocado value chain.
Led by Director Nelson Kamwaro, Imara Avocado Factory announced a major initiative to purchase avocados directly from farmers in Makueni and provide financial and agronomic support aimed at improving fruit quality and yields.
“Our goal is to ensure that Makueni farmers not only have a reliable market for their produce but also the tools and knowledge to grow premium-quality avocados that meet global standards,” said Nelson Kamwaro, Director of Imara Avocado Factory. “By investing in farmers, we invest in the future of Kenya’s avocado industry.”
As part of this initiative, the company will support farmers through:
- Direct purchases of avocados at fair and transparent prices.
- Funding for high-quality avocado seedlings to expand orchard capacity.
Agronomy training and technical assistance to improve cultivation practices and sustainability. This partnership aligns with Imara Avocado Factory’s mission to create a sustainable and inclusive avocado value chain—from farm to factory—while uplifting smallholder farmers across Kenya.
About Imara Avocado Factory
Imara Avocado Factory is a leading avocado processing company in Kenya, dedicated to producing high-quality avocado products for both local and international markets. The company works closely with farmers to promote sustainable farming practices, fair trade, and innovation in agricultural processing.
